Privacy Policy

1. Introduction and scope

Singapore Voice Pte. Ltd. (“Singapore Voice”, “we”, “us”, “our”) operates singaporevoice.pro, an independent AI and technology news platform based at 51 Cuppage Road, #10-12, Singapore 229469. This Privacy Policy explains our practices regarding personal data — information about an individual who can be identified from that data, or from that data and other information to which we have or are likely to have access.

This policy applies to personal data collected through our website, contact forms, email correspondence, cookie and analytics technologies, and editorial tip submissions. It does not apply to third-party websites linked from our pages; those sites maintain their own privacy terms. By using singaporevoice.pro, you acknowledge that you have read this policy. Where the PDPA requires consent, we will obtain it before collecting, using, or disclosing your personal data for the stated purposes.

Singapore Voice is committed to the PDPA’s data protection obligations, including the need for consent (where applicable), purpose limitation, notification, access and correction rights, accuracy, protection, retention limitation, transfer limitation, and openness. We appoint internal responsibility for data protection enquiries and review this policy periodically.

2. Data controller and contact

The organisation responsible for personal data under this policy is:

• Singapore Voice Pte. Ltd.
• UEN: 202947315K
• Address: 51 Cuppage Road, #10-12, Singapore 229469
• Privacy enquiries: [email protected]
• General editorial: [email protected]
• Telephone: +65 6837 2946

Please contact [email protected] for access, correction, or withdrawal-of-consent requests. We aim to respond within thirty (30) days unless a longer period is permitted under the PDPA.

3. Personal data we collect

Depending on how you interact with Singapore Voice, we may collect the following categories of personal data:

• Identity and contact data: name, email address, telephone number (if provided), organisation or job title (if provided in a tip or enquiry).
• Communication content: messages submitted through our contact form, editorial tips, press release submissions, partnership enquiries, and email threads with our newsroom.
• Technical and usage data: IP address, browser type, device identifiers, pages viewed, referring URL, timestamps, and cookie identifiers — primarily when you consent to analytics cookies (see our Cookie Policy).
• Consent records: timestamp and scope of PDPA consent given on contact forms; cookie consent preferences stored in local storage for six months.

We do not intentionally collect sensitive personal data (such as NRIC numbers, financial account details, or health information) through standard site use. Please do not submit such information unless strictly necessary and with explicit context; our newsroom may redact sensitive details from published material.

Where you submit information about another person (for example, a spokesperson’s contact details in a press release), you represent that you have authority to provide that data and that the individual has been informed of this policy where required.

4. How we collect personal data

We collect personal data through:

• Direct interactions: when you complete forms on contact.php, email us, or correspond with editors.
• Automated technologies: server logs, essential cookies, and — with consent — analytics or marketing tags as described in our Cookie Policy.
• Third-party sources: publicly available professional profiles or press materials you or your organisation distribute for media purposes.

Our contact form includes a honeypot field to deter automated spam; legitimate users should leave it blank. Submission requires an affirmative PDPA consent checkbox that is not pre-ticked.

5. Purposes of collection, use, and disclosure

We collect and use personal data for purposes that a reasonable person would consider appropriate in the circumstances, and which we notify to you. Primary purposes include:

• Responding to reader enquiries, editorial tips, press releases, and partnership requests.
• Operating and securing singaporevoice.pro, including fraud prevention and abuse detection.
• Producing and improving AI and technology journalism, sector analysis, and reader briefings.
• Complying with legal obligations, regulatory requests, and enforcement of our Terms of Use.
• With consent, measuring aggregate readership and campaign effectiveness through analytics and marketing cookies.
• Maintaining internal records, audit trails, and business continuity backups.

We may disclose personal data to:

• Service providers (hosting, email delivery, analytics, IT support) bound by confidentiality and data-protection terms.
• Professional advisers (lawyers, accountants) where necessary.
• Public authorities when required by applicable law or court order.
• Successors in the event of a merger, acquisition, or asset transfer, subject to continued protection consistent with this policy.

We do not sell personal data to data brokers. We do not use reader contact details for unrelated direct marketing without separate consent compliant with the PDPA and Do Not Call Registry requirements where applicable.

6. Legal basis and consent under the PDPA

The PDPA governs how organisations in Singapore collect, use, and disclose personal data. Key principles relevant to Singapore Voice include:

• Consent: For contact form submissions, we rely on your explicit consent via the PDPA checkbox. For optional cookies, we rely on opt-in consent through our cookie banner.
• Deemed consent: Where you voluntarily provide personal data for an obvious purpose (for example, emailing the news desk with a return address so we can reply), deemed consent may apply for that specific purpose.
• Legitimate interests and legal obligations: We may process data without additional consent where necessary to protect our legal rights, ensure network security, or comply with statutory duties — provided this does not override your reasonable expectations.

You may withdraw consent for any purpose that relies on consent, subject to legal or contractual restrictions and reasonable notice. Withdrawal may limit our ability to respond to enquiries or deliver certain features. To withdraw consent, email [email protected].

7. Retention

We retain personal data only as long as necessary for the purposes collected, unless a longer retention period is required or permitted by law. Illustrative retention periods:

• Contact form records: up to twenty-four (24) months from last interaction, unless an ongoing editorial relationship or legal matter requires longer retention.
• Published editorial correspondence: notes may be archived indefinitely in anonymised or redacted form for journalistic record-keeping.
• Server logs: typically ninety (90) days unless needed for security investigations.
• Cookie consent records: six (6) months in browser local storage; server-side copies, if any, aligned with analytics vendor settings.

When data is no longer needed, we delete or anonymise it using reasonable technical and organisational measures.

8. Protection and security

We implement administrative, technical, and physical safeguards appropriate to the sensitivity of the data we hold. Measures include HTTPS encryption for data in transit, access controls limiting staff access to personal data on a need-to-know basis, secure hosting environments, and periodic review of vendor security practices.

No method of transmission or storage is completely secure. While we strive to protect your personal data, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any credentials you use to communicate with us and for submitting information through secure channels.

In the event of a data breach likely to result in significant harm, we will assess notification obligations under the PDPA and applicable guidance from the Personal Data Protection Commission (PDPC) and notify affected individuals and authorities as required.

9. Transfer of personal data outside Singapore

Some service providers may process personal data in countries outside Singapore (for example, cloud hosting or analytics infrastructure in the United States or European Union). Where we transfer personal data overseas, we take steps required under the PDPA to ensure that the receiving organisation provides a standard of protection comparable to that under the PDPA, such as contractual clauses, vendor certification programmes, or transfers to jurisdictions with comparable data protection laws as determined under PDPA provisions.

By using our site and providing personal data, you acknowledge that such transfers may occur for the purposes described in this policy, subject to the safeguards above.

10. Your rights under the PDPA

Subject to exceptions under the PDPA, you have the right to:

• Access: request information about personal data we hold about you and how it has been used or disclosed within the past year.
• Correction: request correction of inaccurate or incomplete personal data.
• Withdraw consent: for processing based on consent, as described in section 6.
• Data portability: where applicable under future PDPA amendments or advisory guidelines, request transfer of certain data in a machine-readable format.

We may charge a reasonable fee for access requests as permitted by the PDPA. We will verify your identity before fulfilling requests to prevent unauthorised disclosure. If we are unable to comply fully, we will explain the reasons, including any legal exceptions (for example, journalistic privilege or ongoing investigations).

11. Do Not Call Registry

If we contact you by telephone for marketing purposes, we will comply with Singapore’s Do Not Call (DNC) Registry requirements. Editorial callbacks related to a tip you submitted, or responses to enquiries you initiated, are service communications rather than unsolicited marketing. If you believe you have received a marketing call or message from us in error, contact [email protected].

12. Children

singaporevoice.pro is intended for a general audience interested in technology journalism. We do not knowingly collect personal data from children under thirteen (13) without parental consent. If you believe a child has provided personal data to us, please contact us and we will take steps to delete such information.

13. Automated decision-making

We do not use personal data to make solely automated decisions with legal or similarly significant effects on individuals. Editorial tools may assist journalists with research summarisation, but publication decisions involve human editorial judgment. Analytics data is reviewed in aggregate form.

14. Links to other websites

Our articles may link to external sources — company websites, research papers, government open data, or industry announcements. Those third parties operate independently. We encourage you to read their privacy policies before providing personal data.

15. Changes to this Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technology, or legal requirements. The “Last updated” date at the top indicates the current version. Material changes will be highlighted on the website or communicated to individuals who have provided contact details where appropriate. Continued use of the site after changes constitutes acceptance of the updated policy for non-material updates; where fresh consent is required under the PDPA, we will obtain it.

16. Complaints

If you have concerns about our handling of personal data, please contact us first at [email protected] so we can attempt to resolve the matter. If you remain dissatisfied, you may lodge a complaint with the Personal Data Protection Commission (PDPC) in Singapore in accordance with PDPC procedures.

17. Related documents

• Cookie Policy
• Terms of Use
• Legal Notice & Imprint